Originally Jo studied Psychology and Psychanalysis and in turn dedicated most of her life and time working with children with special needs.
In more recent years Jo became a mother to three girls, who unfortunately had severe allergies to chemicals. The road was long to make this discovery, and it was one very untraveled. Upon her journey Jo meandered through the pitfalls of chemicals and how laden our home environments are with these toxins. Through sheer determination and limited resources Jo and her three girls became passionate about making the changes to their home life and in particular their skincare, so much so that Jo created a popular chemical free skincare range now known today as “Bo by Jo”.
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